A large household appliance world brand warming "double"

Near the Mid-Autumn Festival and the national day, many home appliance brand and sales business is done in a farm holidays in wars.

Reporter found, many home appliance brand has advanced warming "double" promotions, adopt a variety of ways to attract people.

This reporter has learned that the digital product sales area to hang out a lot of promotional posters, TCL, and so many TV brand from dress up as anime dolls staff or evangelist dispatched leaflet, beautiful home appliance sales area is a cosplay scene came out.

Shandong beauty of refrigeration products sales co., Ltd. Marketing Department Minister Kang Sung-told reporters that the beauty of the sales area is reloading new opening, spent about 80 million renovation, and build the "technology" as the theme of "the beauty of science and Technology Park", and the beauty of general average sales area is not more than 10 million compared to the cost of refurbishing, the "cost of the renovation is usually several times". Ginger e. said, apart from the price, the sales area of the characteristics and activities is also important to attract people. At the same time, this year's Mid-Autumn Festival and the relative concentration of national day holiday, can preempt ahead of launch promotions. part

Journalists in the interview, this year's eleventh promotions start earlier than in previous years.

Professional analysis, household appliance manufacturers in order to seize the market, attract more consumers are purchasing requirements, before a promotional policy decentralise ahead, merchants sell more flexible. On the other hand, the early start promotion time and take a variety of ways to attract people to help triage part of tourists, avoid consumers during the holiday period concentrated purchase lead sellers of stock in the stores sell more easily.

In addition, although already liqiu, but these days there are temperature rise of Jinan.

Reporters found that many air conditioner brand in the weather really cooler before launching a promotional campaign. Industry insiders said the air conditioning sales season is over, the price of preference margins should not be greater than in summer. And because the cooler weather, the air conditioning is not immediately after installation, if there is a problem during installation, you cannot immediately find and resolve, to the subsequent air conditioning use certain trouble, therefore it is not recommended in the "double" period to purchase air conditioning.