Friday, December 10, 2010

10 billion large single-sourcing GOME prepares for the tenth anniversary celebration of ""

Year-end approaching, the household appliance market and will focus on the "anniversary".

It is reported that on 4 December, Chengdu GOME 10 anniversary will be celebrated. According to the United States revealed that the 10 year anniversary, is both a previous stage of guanzhizhan and GOME peak times beginning development of masterpieces, promotional efforts will surpass 11 golden week, I'm looking forward to quanchuan consumers.

Manufacturers are striving to invest source to year-end spending binge

GOME 10 anniversary plan launched, makes the road home appliance manufacturers competing "homage".

Recently, the United States Office area near ten negotiating room exception, every full came to discuss cooperation of manufacturers anniversary. GOME related official said, "to hold Church" scene has been a long time, the negotiations around the factory in the United States during the 10 year anniversary of promotion resources and launching of various interactive activities, and other content.

As far as I understand it, is preparing for the anniversary, GOME already and many well-known household appliance manufacturing

Enterprise signed a $ 1 billion of the purchasing order, color televisions, refrigerators, washing machines and 3C products total purchases above 80%.

With the anniversary promotional campaign official, competed appliance spending binge will be thorough, and this is the big brand promotion year sales results, the "perfect opportunities for dominance". All major manufacturers have in previous years on the basis of increased gift and special models, such as promotional resources, even

At the beginning and resources to advance the overdraft market.

It is understood that this week, and the United States signed a 10 year anniversary promotion agreement of more than 200 manufacturers, covering the special model 1380 species, many of them were first sold in the United States and underwriting of new advantages.

With the opening of the activities of the United States will also have additional promotional funds for the purchase of all the progressive gifts and promotional gifts category.

Ultra-low price drop a record high benefit quanchuan

According to General Manager Wang leehom Chengdu GOME, for in the second half of the traditional sales season in occupies a market opportunity, GOME integrates powerful sales and bargaining power, comprehensive in all category superior resources reserves.

Currently, the United States purchased 10 million special offer, the huge resources of the reserve for the 10th anniversary celebration and drop the "price" to provide a strong backing. By virtue of its chain brand joint purchase of super strong bargaining power, the procurement of goods not only with the country category, price range and hit an all-time low, 10th anniversary celebration of the 10-day marketing time is over the price range of the largest, at least, the price level of low now 15%-30%.

By then, the United States also will launch a series of heavy shower activity: buy TV rushed to buy washing machines send color TV, washing machine, fridge, refrigerator rushed to buy buy buy computer sent computer, air conditioning ...

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