Canton fair Hisense attention exports to a record high

15, no. 108 fair in Guangzhou International Convention and Exhibition Center pazhou Hall Grand opening.

Hisense s digital multimedia, white goods, communications, and other major industry featuring intelligent TV, 3D TV, LED Internet TV, 360 ° vector inverter refrigerators, dual mode-free inverter air conditioner, the Apollo space washing drum washing machines, etc. 100 flagship high-end energy balance, attracted attention of foreign investors and the media.

Responsible for the Hisense group overseas sales Vice President Dr. Copeland forest, each year in spring and autumn Canton fair pazhou is arriving.

He disclosed that the first three quarters of this year, Hisense in overseas performance of the main markets are exceeded expectations: as at the beginning in mid-September, Hisense group this year's home appliance exports income than the full year 2009, the total export value — September 1, the overseas revenue year-over-year growth 41.36% in developed European markets growth reached 58.63%, Asian regional growth has exceeded 4%. Customs of the latest data show that the first eight months of this year, Hisense TV in Europe, Asia, South America, Africa and other major markets revenue growth of over achieving double; Hisense cold products in Europe, North America, South America and other regions of the revenue growth in excess of 60%, are significantly higher than the level of export growth in the industry.

LAN Lam told reporters that are able to obtain better than industry and the performance of the enterprise during the same period, and Hisense established and push "overseas brand" strategy are inseparable: adhere to the "technology, quality, integrity and responsibility," business philosophy, to state-of-the-art products as basic support, supported flexible market strategy and human services policy, to actively promote the "Hisense" brand overseas strategic market development.

Hisense has always believed that technology and products not only determines the competitiveness of the brand, it is fundamental for the consumer, in Australia, North America, Africa and other overseas markets achieved stability, growth, essentially benefit from Hisense LED LCD TV, air-condition, fridge, etc. these high frequency technology, high quality, able to effectively meet consumers or even create and lead the consumer trend of the price in the "quality" products.

Recently, is the economic center of South Africa-Johannesburg Palace Entertainment Centre South Africa buyers Conference, Hisense of IIE bustling shops, an endless stream of visitors.

Hisense exhibition of high-end 3D and LED LCD TV, air-cooled refrigerators and other products from South Africa consumers. In March of this year, following the African brand strategy launch events, Hisense are Egypt's first published 3D LCD TV, leading to other international giants, the leader of the African market. Currently, Hisense television in South Africa's market share of around 10 per cent, more than 500 000 households in South Africa home electrical appliances in use Hisense, is South Africa's famous internationally known brand appliances. Layout in South Africa, North Africa 4 factories, Hisense win in Africa, the Middle East and radiation: the significant in Europe.

It is by virtue of advanced technology and excellent product quality, as well as "research and development strategy of" first (Hisense in Europe, the United States have set up research and Development Center), the United States, Europe and other home appliances chain giants such as 100 buy, Sears, and so have the initiative and Hisense launched strategic cooperation, only to United States market, for example, Hisense 2009 grew steadily for export more than 90% in 2010 to more is maintained a rapid growth momentum.

Hisense in United States high-end appliances chain channel HHGREGG sales of the first batch of Hisense LCD TV that has become the focus of the shopping centre, sales, and creating sales records in its 157 chain, has created "sweating and nearly two weeks, the sales volume of Taiwan".

This exhibition, also showcased Hisense September global has just published the first truly intelligent television, this flagship products are not only used the Hisense self-developed HiTV-OS operating system, is equipped with multi-core chip high speed processing, erected an open application development platform, you can quickly browse any favorite website.

Forest LAN on smart TV prospects are very promising, "this is Hisense television leadership once again, our preemption overseas markets ' weapon '". Forest is very energy-LAN, precisely by virtue of Hisense TV 2009 leading launched series of ultra-thin LED TV, he is responsible for overseas market odds.

Copeland, once upon a forest in the first three quarters of export product structure, white high end product on Hisense sales revenue and profit contribution to the further promotion.

Such as cold products 1-8 month on South America and Europe and other regions of the exports are a sales revenue increases higher than sales growth. "This major benefits from the company adheres to the company via the ' technology, high-end winning ' development strategy, the steady improvement of product competitiveness. "Journalists in the household appliances Exhibition Pavilion, Hisense exhibition of high-end household appliances with an elegant appearance, superb technology, personalized entertainment design has attracted a lot of participating merchants to stop. As the domestic first open kitchen entertainment function of refrigerator-Hisense "Blue Media" Multimedia Converter fridge, not only can you implement audio playback, automatic message, show room, alarm clock and reminder and many additional features, one day only 0.5 unit is similar in the lowest energy consumption in the fridge, easy to play upon the kitchen. At the same time showing of kelon double efficient air-conditioner won the "industrial design Oscar" of the "iF design award", industry showcases avant-garde fashion. One from the United States of exhibitors told reporters that their company and Hisense kelon has many years of business partnership, he is very optimistic about the Hisense dual-mode dual-frequency inverter air conditioner, air conditioning, etc., green, energy-efficient products market prospects, his visit to China is to append the order of Hisense, visit what are the latest products in the North American market.