Household appliance industry, the strong growth of domestic demand exports rebounded significantly

From recently published statistics for the third quarter of this year, home electric appliance industry and household audiovisual industry sales growth remained at a high level.

Domestic sales, 2010-1-8-appliance industry sales total of 2267 billion yuan, an increase of 27.7 per cent.

Home appliances to the countryside, trade-in, stimulating domestic demand policies continue to be effective, the estimated trade-in policy in national promotion effect will be more shows.

Household electrical appliance industry 1-July cumulative exports 228.5 billion, an increase of 26.2 percent, has been restored to the same period of 2008 (2008-1-July exports of $ 220.4 million).

Home audio-visual equipment sector 1 — 7 month cumulative export value 1205 billion yuan, an increase of 32.2 per cent. The rapid growth of export and developed economy gradually restored, demand warmer. Since last year a lower base, it is expected that the second half of the entire household appliance industry exports will continue to maintain the momentum.

Division products, according to industry statistics online, August air-conditioner sales 739 million, an increase of up to 81%.

This year's hot weather came later, but there is a wide range of high-temperature air conditioning sales season rear air conditioning, currently still selling strong. 1 to 8-month cumulative sales 6648 million units, an increase of 42% over last year's total sales (6587 million). Air conditioning appliances to the countryside 8 monthly sales 31.4 billion, driven by domestic air-conditioning. 1 to 8-month cumulative domestic air-conditioning 3434 million units, an increase of 35.5 per cent. 1 to 8-month cumulative exports 3214 million units, an increase of 51%. Global weather heating up the air conditioning of stimulating demand, as the global economy gradually warmed up, it is expected that in recent months, exports will continue pulling sales growth.

1 August, refrigerator cumulative sales 4946 million units, an increase of 29.4 per cent.

Since the base year is particularly high, the past several months, the monthly sales year-over-year growth rate has dropped, but still maintain the 10 per cent. 1 August refrigerator domestic 3642 million units, an increase of 31.1 per cent. Domestic market and rapid growth of major home appliances to the countryside to pull. August fridge to achieve sales 68.6 billion yuan, an increase of 86%. In recent years our country is in a phase of rapid popularization in the fridge, it is expected that household appliances to the countryside and rural market will continue to stimulate domestic demand in the fridge.

1 to 8-month cumulative sales of washing machine 3068 million units, an increase of 26.1 per cent.

Although not as air-conditioning washing machine speed and refrigerators, but because of the washing machine growth relatively stable, the first 8 months of growth is still at a faster rate. 1 August 2006 million domestic washing machine, 20.6 percent.

In August, the domestic sales of the washing machine to replace the export to become the main source of growth.

The rapid growth of the domestic market, mainly by household appliances to the countryside and trade-in policy driven, rural and urban upgrading two large markets. Since the town market in washing machine at the same time, the renewal period, the apparent decline in the price of drum-type washing machines, trade-in policy implementation is expected to be enlarged, demand will increase washing machine to update.

LCD-TV from 1 to 8-month cumulative sales of 5054 million units, an increase of 43.6 per cent.

The cumulative sales growth rate is high, but in recent months growth gradually decline, from the beginning of the year's 100 per cent decline to 20 percent. While foreign brand since prices 2010, hit the market share of the domestic brands.

Next, it is expected that with the trade-in promotion, fourth quarter sales performance has improved.

At the same time as domestic LCD TV industry chain of gradual improvement, LCD TV production will continue to transfer to China, exports will continue to grow. During the national day price less foreign brand, domestic brand occupies the initiative, while recent LCD Panel prices steady decline, as the whole price.

Our appliances in the last quarter of the overall growth optimistic, exports continued to increase basic there is no doubt that the variables are primarily in household domestic demand.

We believe that the trade-in policy promotion, after three quarters of the policy launch period, four quarter demand for household electrical appliances have more pull. Real estate regulation on household demand will gradually appear, but the effect will not be too large to guarantee that accelerate houses policy will mitigate the impact of the commercial regulation.