Friday, December 10, 2010

Suning appliance are down 20% on year-end promotion perihelion

The year draws near, a snatch year-end market rivalry on the bow.

This week, suning appliance takes the lead in the home appliance industry sounded the clarion call for the year-end rebate, and all major appliances manufacturers in the world, will energy saving flat panel TV, high end ice-wash, 3 g mobile phone, the flagship products of average price to drop 20%-30%.

Suning appliance CEO Jack North military on the one hand, suning will manufacturers Alliance for low market prices to La, on the other hand, through ongoing promotions to an active market, to meet market demand.

In the next month, suning will also have three heavyweight store Grand opening, to complete the 2010 chain layout perfect dominance.

Working together to end promotion ahead of layout manufacturers

At SUNY at low-cost portfolio have been out of the oven, sharp, Canon, Sony, Samsung, Nokia, BS, etc. more than 100 well-known home appliance brand and suning is during the promotion resources and profit margin reached a series of cooperative agreements, this week and upcoming over thousands of mainstream product price will breakdown psychology of consumers.

Beijing as the strategic town of suning appliance, this and all major manufacturers of joint promo resources is unprecedented, color TV, suning will jointly Sharpe, Skyworth, giant manufacturers jointly launched the price crisis, which LED all models offering up 5% from sales of the flag, and is renowned for its high-profile 3D-TV in down the altars of the "price", suning will launch the acquisition of 3D TV sent $ joint venture 3 g mobile phone and 3D set ex gratia; digital, as Canon, Sony, and other first-line brand to offer price reductions, Nikon, Samsung, Panasonic, and other digital manufacturers began to wind up, expressed in SUNY upcoming winter digital Festival took out annual juhui.

Color TV, ice-wash price drop down 30%

As nowadays most strong sales of the three traditional household electric appliances products-color TV, ice-wash, kitchen and bathroom will be a price reduction of current feedback ceremony vanguard.

Beijing Ministry of SUNY-pin, dual head says, the domestic TV market leader status in one fell swoop is joint head, a few degrees into passivity, start with suning domestic brands year-end celebration this counter-offensive.

Suning has revealed that, in the Clor, 46/47 UK size segments into a joint venture is the flagship, domestic market most best-selling 32-inch, 40/42-inch as motivating. Of these, home-made LED LCD 32 inches (1) of the new prices fell below $ 2500, 40/42-inch for the new price will drop to $ 3500.

In addition to the TV, ice-wash Legion more world.

This week's suning will jointly the big ice-brand price League to form at ice-wash the market price of collective diving, its profit margins will be as high as 40%. 6.5 kg drum washing machine a fell below $ 1500, Haier washing a fell below $ 1000, three refrigerators low-8 fold, at present, most consumers of Whirlpool 6.5 kg Super Micro, positive and negative with 3D smart washing technology of Siemens roller series, Samsung Korea imported 7.5 kg bulk drum washing machines, Haier XQG60 series 9A star wash, dry, this week, also has a 200-1000 Yuan of direct reduction activities.

Digital first "trade-in"

To further meet consumer demand for new 3G, this week, including Apple, BlackBerry, HTC, Dopod, multiple brands of smart phones will usher in suning stores debut, suning channel first underwriting, appliance channel pin of BlackBerry 9530, 9630 series new products will be the current domestic market's first true double-3 g mobile phone, and 9630 models in original and powerful software features on, further escalation of business functionality.

Suning aspects that official episode, suning now can accept reservations, the two products of the first offer respectively $, $ 5680 5280.

In addition to the new punch, Nokia, Motorola, Samsung, Sony Ericsson, LG, Dopod etc brand price average drop will be up to 20 per cent, such as motor V8 fell to $ 880, Samsung dropped to $ 480 2710, Sony Ericsson T707 drop to freezing point price of $ 1000.

To pull the digital consumer market, suning also quite creatively launched digital "trade-in" activities.

With immediate effect, consumers with older invoice to another on the basis of original activities to enjoy $ 100-300 "new subsidies".

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