Technology innovation helps us to take off

In 1968, Guangdong Province Shunde beijiao commune in 23 farmer capital raising $ 5000, a predecessor of midea Group — North Kau Street Office plastic production group.

42 years, the beauty of group sales revenue exceeded 100 billion, owns beautiful appliances, little Swan, welling holding (Hong Kong) 3 company, 15 000 people worldwide.

Board Chairman Mr. enjoy excellent success summed up as "technology innovation driven the rapid development of the United States" — private enterprise media group, it is through hard work, the core technology, breaking the monopoly of international giants in product design and manufacturing to energy-saving emission reduction for primary target, thereby creating the international leading level.

Breaking the monopoly of the air conditioning compressor technology into common people home

At the end of 1998, is located in SHUNDE of Toshiba compressor plant to transfer shares, midea group forelock rapid acquisitions 1999 twisted Ltd as profit.

In 2009, compressor, sales reached more than 1800 million units, representing 25% of the domestic market share of nearly 20% of the world, both ranked first. 2010, the sales volume is expected to be hyper-2400 million units, and some of the most famous air companies abandon from foreign companies exorbitant, steering us purchase. Compressor air conditioning system is the most crucial part. In the 1930s, the United States GE invented the first rotary compressor, Japan Toshiba, Mitsubishi, Panasonic in 1960s began mass production, monopolized the core technology, so that the air conditioning industry become Japan export volume is large, profit margins high one of the industry. According to the midea group compressor Division Tjeerd Volt Yongjun, the compressor is China Civil technical content in consumer products with the highest product. In the 1980s, countries in four places to invest 15 million RMB introduction compressor production line, but 10 years later still does not meet the project expected. As subsequent, aesthetic in spent the initial introduction of technology and the digestive process, in 2003, established a dedicated product development departments, and gradually mastered the manufacture of compressors of core technologies. At present, the beauty of independent research and development of the current most advanced DC inverter-cylinder compressor, performance and reached the international advanced level, the price/performance better than peer level of developed countries; in July this year, the Environmental Protection Department, China household electrical appliances Association, UNIDO (United Nations Industrial Development Organization) repeated visits, a new generation of proprietary natural environmental refrigerant (R290) compressor projects for the United Nations approved the Multilateral Fund, their investment in the u.s. built the world's first demonstration of the aircraft.

Midea group conditioner domestic business technology center director Li Qiang, breaking the monopoly of the developed technologies, China built the compressor to the consumer a great well-being.

In the mid-1980s, imported from abroad in the window type air conditioner market 6000 Yuan, now that raw material prices and how many times over, new air conditioning only sell 1000-2000 Yuan, compressor prices is one of the main reasons. Late 1980s, China began to import bulk parts Assembly, compressor air conditioning at a price of $ 1100, and now the production of new models compressors only 300 yuan, let air conditioning refrigerators actually entered the common people.

Number of energy saving and environmental protection online is both cold and heat demand is met

Energy saving and environmental protection is the goal of the group.

With the nation's growing attention, the beauty of the new product development focus here.

40 years ago, Australia business research out of an "air-source heat pump hot water machine".

But the technology was not ready because manufacturers, technology is not keeping up with to mass production.

The principle of heat pump industry know, difficult to difficult manufacturing.

Of the last century, the United States, Japan a few large enterprises starting to do air-source heat pump hot water machine, on behalf of the world's most advanced level. Beauty in 2003 to enter this field, 2007 brought out a qualified product, just a few years they have mastered the core techniques, access to state-mandated seven patents, and the international most advanced level of the shoulder, the manufacturing costs are lower than they are many.

Now, the beauty of air-source heat pump hot water machine, completely United States as the originator of the world air conditioning GE's standard production, after passing the examination as to form a large number of OEM sold in European and American markets; the same products in beauty brand GMCC marketing Asia-Pacific market.

Air-source heat pump hot water machine for its energy saving and attracted consumers, in southern China has widely been family and units used in the manufacture of hot water and heating, East China has also started to spread. Last year, the product in the domestic sales of 4 billion this year to $ 600 million, ranking first, next year production capacity will reach 15 million.

Many online is one outdoor unit driven more indoor unit, is more energy efficient air conditioning.

In 1969, Japan Daikin company developed the world's first multiple online. In 1999, the United States, in cooperation with Toshiba Kalee, launched the first inverter multi central air conditioner, after the United States has introduced several online, become the market leader.

Mastered the core techniques, United States of manufacturing more online series in energy-saving environmental protection has achieved the international advanced level.

2009 launch full DC inverter multi online, its technical content in the highest in the central air conditioning, core technology "based on a single resistor sampling field oriented control of 180 degrees sine wave DC inverter air conditioner control technology research and application" and "DC inverter air conditioner low frequency control technology research and application", in 2010 4 menstrual identification of science and technology, Guangdong province to the international advanced level.

Current frequency more online, when the room need air, outdoor machine is going to start the power, but power is divided into levels, such as the power is in the upper and lower levels, outdoor unit can only open until the last level, supply, energy waste.

Full DC inverter multi online group achieved adjusted energy output, regardless of how large indoor air-conditioning outdoor unit will open the corresponding power, is not affected by the level limit for equal to find and eliminate the waste of, the unit's comprehensive energy efficiency ratio far exceeded the national standards.

2010, beautiful and produce first DC variable speed control of three heat recovery more online, is the most energy efficient in the world at present

For more online.

We all know, at the same time, the same building of the rooms on the cold, heat demand is not the same, other central air conditioning or refrigeration or heating, unable to meet the needs of two types of people.

This multi-online with the ability of refrigeration and heating at the same time, when a building has two or more room at the same time need cold, hot, put on a refrigerated room to the means of heat recovery, to the need to heat the rooms; on the contrary, a certain room heating time outward emission of cooling capacity also was recycled to the need for cold rooms, an output two harvest, energy-saving effect of pilots.